Yum 3.5" Christie Craw 8/Pack

Yum 3.5" Christie Craw 8/Pack When Elite pro Jason Christie was asked what he wanted in a flipping and pitching bait, this is what he brought - a compact craw that swims and flails on the drop to...

YUM 6" Finesse Worm Ghillie Suit

The YUM Finesse Worm presents exaggerated wiggling movement and an irresistible scent on a perfectly designed worm bait. The slender body and bulbous head of this worm bait make it ideal for being...

YUM 6" Finesse Worm Green Pumpkin12pk

The YUM Finesse Worm presents exaggerated wiggling movement and an irresistible scent on a perfectly designed worm bait. The slender body and bulbous head of this worm bait make it ideal for being...

YUM 6" Finesse Worm Watermelon seed

The YUM Finesse Worm presents exaggerated wiggling movement and an irresistible scent on a perfectly designed worm bait. The slender body and bulbous head of this worm bait make it ideal for being...

Yum Pulse Swimbait 3" 8/Pack Tinfoil

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack Arkansas Shiner

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack AYU

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack Blue Pearl

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack Grey Flake Shad

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack Pearl White

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack Sinful Shad

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...

Yum Pulse Swimbait 4" 8/Pack Tennessee Shad

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the...