Yum Pulse Swimbait 4" 8/Pack Watermelon Red

The Pulse's nine ribs are the key to creating the Pulse’s rolling action, and are angled in such a way that they also cause downward pressure, preventing the Pulse from rising too much in the water column on the retrieve. Delivering the durability...

YUMbrella Flash Mob Ultra Light Wire Multi-Bait Rig

More flash equals more fish. The YUMbrella Flash Mob 3-wire multi-bait rig has all of the features that made the YUMbrella the leader in the category - super tough stainless steel, heat treated wire, strong snaps and swivels and one of the toughest wire...

Zman Redfish Eye Jig Heads 3/16oz - 3pk Red

Designed around the knowledge that gamefish target the eyes of baitfish, the Zman Redfish Eye Jig Heads sport the largest eye of any jighead in their class. Built on heavy-duty 4/0 Mustad UltraPoint hooks, the 30 degree neck bend of the hook places the...

Zoom Z-Swim 3.8" 5pk Electric Blue/Chartreuse

The Z Swim features a paddle style tail and a ribbed body.  They are all made with the super salty plastic Zoom is famous for. Whether you use it by itself, on an Alabama rig, or even as a trailer, versatility is the Z-Swim’s middle name.

Zoom Z-Swim 3.8" 5pk Sight Flash

The Z Swim features a paddle style tail and a ribbed body.  They are all made with the super salty plastic Zoom is famous for. Whether you use it by itself, on an Alabama rig, or even as a trailer, versatility is the Z-Swim’s middle name.

Zoom Z-Swim 3.8" 5pk Tennessee Shad

The Z Swim features a paddle style tail and a ribbed body.  They are all made with the super salty plastic Zoom is famous for. Whether you use it by itself, on an Alabama rig, or even as a trailer, versatility is the Z-Swim’s middle name.